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Explore and Grow with Business Analytics
Start Date: 5/18/2019Start Time: 10:00 AM
End Date: 5/18/2019End Time: 2:30 PM
Event Description:

Do you want to expand your business, refine your target audience, update your business plan, or develop a marketing campaign but don’t know where to begin? Each of these action plans requires insights about your business which you likely already have, but it all starts with data. Learn how to turn the data that you already have in your business into meaningful information which you can use to make decisions.

Join us at the Idea Center at Miami Dade College for two workshops which will take the mystery out of data analytics. 

Explore and Grow with Business Analytics: May 18th, 10:00 am to 2:30 pm.

Visualizing Data and Presenting Information: June 1st, 10:00 am to 2:30 pm.


If you are a Miami Dade College degree-seeking student currently enrolled in a for-credit course, email Miriam Kohel at to obtain a discounted price.



Workshop overview:

This is a single session introductory workshop in which participants explore the process and tools of business analytics for entrepreneurs and small business owners. Learn to follow a 4-step approach to make your data work for you:

+Data Storage and Organization

+Data Exploration

+Data Analysis, and

+Data Visualization

Participants will learn techniques and features of tools they are already using in their business to make them more effective, and will also explore some new tools to help them understand their data.

In this workshop you will:

+Learn the process of transforming raw data into information that is useful for small business owners and entrepreneurs.

+Explore new techniques with familiar and new software tools, such as Google Sheets, Microsoft Excel, Microsoft Power BI, Tableau, Microsoft SQL.

+Be introduced to the process of managing and analyzing data effectively.

Who is this workshop for?

+Entrepreneurs and small business owners who want to learn how to more effectively use data that they may already have.

+Potentially convert sales and expense data to meaningful information that helps you run your business more efficiently, more effectively, and more profitably.

+Potentially convert customer information into meaningful data that tells you more about your target audience (and if you are reaching your target audience).

+Students that are interested in business, entrepreneurship who may want to explore business analytics as a certificate of study, but are not sure what it is.

Meet the Instructor

Jorge Gonzalez has extensive experience in Finance and Operational Analytics in Healthcare, Banking, Retail, and Telco. He has an exceptional ability to translate complex analytics into business insights and business requirements into technical solutions. Jorge brings both Finance and Accounting experience and technical skills. During his 15-year career, he has managed an accounting department and led a team of financial analysts. In addition, Jorge has worked in designing and implementing budgeting and forecasting systems, reporting solutions, dashboards, and finance transformation initiatives.

Jorge is recognized as an innovative thinker making connections across seemingly unrelated questions, problems, or ideas and applying them to solve problems and create value. His professional life is modeled after this quote: "Problems cannot be solved by the same level of thinking that created them" - Albert Einstein

RSVP here

Location Information:
Wolfson Campus - Building 8
Room: 8500 - The Idea Center
Contact Information:
Phone: 305-237-7809

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